1
Japan-Scotland obliterates television audience records - including FIFA World Cup final
Japan’s journey to the Rugby World Cup 2019 quarter-finals has captured the imagination of a nation and this weekend’s match against South Africa is set to smash all previous rugby television audience records and set another live audience record for sport in Japan this year.
ADVERTISEMENT
Japan’s sensational victory over Scotland, which secured the Brave Blossoms’ first-ever quarter-final, attracted an enormous 53.7 per cent peak audience share on NTV, representing a 54.8 million audience. This is a record for any rugby match and also greater than the audience achieved for the FIFA World Cup final in Japan on NHK in 2002.
Japan's success at Rugby World Cup 2019 has smashed domestic broadcast records, and #JPNvRSA is set to go even bigger: https://t.co/PuAYDNRIyn#RWC2019 pic.twitter.com/2iwE7BDlQX
— Rugby World Cup (@rugbyworldcup) October 19, 2019
The Brave Blossoms have been capturing hearts and minds across Japan and around the world and the broadcast figures show a picture of attraction, with audiences progressively building across the pool phase.
Japan’s opening match against Russia attracted a peak audience of 26 million, Japan’s ‘Sensation in Shizuoka’ delivered a 29.5 million audience, while a dramatic end to the match against Samoa attracted a peak of 47 million.
With records tumbling at a remarkable Rugby World Cup, Japan’s matches now occupy the top four biggest domestic audiences ever achieved for a rugby match, demonstrating the huge potential and appetite for rugby in Japan.
It is not just in Japan where the host nation has been winning hearts and minds. In the UK, the Japan versus Scotland match last weekend attracted a peak audience on ITV of 4.1 million.
On social media, there were 13 million views of the official Rugby World Cup 2019 Japanese language Twitter media account on the day of the Japan versus Scotland match, more than double the views of the English language account.
ADVERTISEMENT
World Rugby Chairman Sir Bill Beaumont said: “Japan 2019 is already one of the greatest Rugby World Cups, characterised by the incredible warmth and support of the Japanese public.
“These figures reflect the power of sport to unite a nation, the awakening of Japan to rugby and how the heroics of the Brave Blossoms have captured hearts and minds around the world.”
Comments on RugbyPass
We dominated the scrums Ben Curry was all over pitch again .Surely James Harper got to be one of best English tightheads
1 Go to commentsRoos is a better option at 6 than 8 for the boks. Needs to work on his windgat though.
1 Go to commentsThe Sharks’ 2nd team maybe?
1 Go to comments‘radical’
1 Go to commentsCome back to Christchurch Robbie, please!
1 Go to commentsI think there is zero chance Sam Cane will be selected for another Test. There is simply no point except sentimentality. Razor is not sentimental- ask Wyatt Crocket. Razor is a ruthless selector
4 Go to comments> It would be best described as an elegant solution to what was potentially going to be a significant problem for new All Blacks coach Scott Robertson. It is a problem the mad population of New Zealand will have to cope with more and more as All Blacks are able to continue their careers in NZ post RWCs. It will not be a problem for coaches, who are always going to start a campaign with the captain for the next WC in mind. > Cane, despite his warrior spirit, his undoubted commitment to every team he played for and unforgettable heroics against Ireland in last year’s World Cup quarter-final, was never unanimously admired or respected within New Zealand while he was in the role. Neither was McCaw, he was considered far too passive a captain and then out of form until his last world cup where everyone opinions changed, just like they would have if Cane had won the WC. > It was never easy to see where Cane, or even if, he would fit into Robertson’s squad given the new coach will want to be building a new-look team with 2027 in mind. > Cane will win his selections on merit and come the end of the year, he’ll sign off, he hopes, with 100 caps and maybe even, at last, universal public appreciation for what was a special career. No, he won’t. Those returning from Japan have already earned the right to retain their jersey, it’s in their contract. Cane would have been playing against England if he was ready, and found it very hard to keep his place. Perform, and they keep it however. Very easy to see where Cane could have fit, very hard to see how he could have accomplished it choosing this year as his sabbatical instead of 2025, and that’s how it played out (though I assume we now know what when NZR said they were allowing him to move his sabbatical forward and return to NZ next year, they had actually agreed to simply select him for the All Blacks from overseas, without any chance he was going to play in NZ again). With a mammoth season of 15 All Black games they might as well get some value out of his years contract, though even with him being of equal character to Richie, I don’t think they should guarantee him his 100 caps. That’s not what the All Blacks should be about. He absolutely has to play winning football.
4 Go to commentswhat’s happening to Ian Peel?
1 Go to commentsAs a Crusaders fan , so disappointed , again.But I think Fergus Burke was all class for the Crusaders in his first game since October last year. Fletcher Newell , was so good at prop. Johnny McNicoll has been gold since returning from Wales. Noah Hotham brilliant , in a coming of age second season for the Crusaders.Jone Rova did really well at centre. The end of the game was tough.Sevu Reece , what a game/season in tough times.
1 Go to commentsFellas a balloon
3 Go to commentsBlues B team on display and made no race of it. By far the best team in SR with the Hurricanes barely getting past the winning post. Up the Blues 💙
7 Go to commentsWould be amazing to have Servette Genève reaching this level
3 Go to commentsThe Crusaders can't buy a win this season. Surely Penney's contract won't be renewed. There's still enough talent in the squad that they oughta be winning more.
1 Go to commentsABs captain for 23 seasons. Decent record. Surely nobody will surpass it. Legend. But alas a typo…
4 Go to commentsJust FYI Rugbypass, I for one am tired of your clickbait titles and thumbnails and will be clicking them no longer. Good day.
1 Go to commentsI think Farrell despite all of the stick he gets in the media is still one of if not the best fly half in the world. He is literally the full package. He can kick one of the best in the world, probably has the best defensive game of a fly half in the world and if he wants to he can run, take contact and find an offload to keep the pace of the attack. I dont know why he isnt spoken more about still being one of the best in the world with the likes of dupont. Farrell is the ultimate captain and team leader and is experienced- he has been in nearly any situation you can think of. I still believe due to these reasons that he is England’s best ever player and is still one of the best players in the world.
48 Go to commentsBlues are dominating up front and that’s been a long time coming. They have won the up front confrontation which is where canes, hilanders and act brumbies are also strong.
7 Go to commentsJust watched brumbies v safas game sadly not a show in he’ll thryr anywhere near quarters or semi contention. Admittedly some issues around new comers bot what stands out for me is coaching management, poor game planning and accuracy.
5 Go to commentsOne tough SOB!
16 Go to commentsI’ve put on 4/5 kilos since the beginning of the season too. Not good kilos. Bad kilos.
7 Go to comments